Ritz Carlton uses movie magic to advertise

Nominated for Brand Film Festival: London 2019 Award for Best Screenplay, Liz Sargent’s script was great. The dialogue was sparse but meaningful, built within the framework of an adult daughter meeting her mother for the first time. The sentences were short, but powerful. And while the story was not new, it did not fall into Hallmark Channel tropes. It was real and effective.


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